Realtify

Lead Generation

Google Ads Lead Automation

A Google Ads lead is the most expensive kind you buy. Someone searched with intent, clicked your money keyword, and gave you their number. Then, in most businesses, that precious record gets retyped by hand into a CRM, sometimes wrong, sometimes never.

We automate the whole journey from click to conversation, and we keep the keyword attached so you finally know which search terms pay.

The problem it removes

Manual processing bleeds paid search twice. First in speed, because a high intent searcher cools within hours. Second in data, because retyping strips out the campaign and keyword context that tells you where the lead came from. You end up paying premium CPCs and then managing the results like sticky notes.

What we build for you

An instant pipeline from Google Ads to a working sales conversation, with the attribution intact.

  • Collects lead form and landing page submissions the moment they happen
  • Validates phone numbers and emails before they hit your CRM
  • Enriches records with campaign, ad group and keyword source
  • Assigns ownership and fires the first follow up immediately
  • Runs different follow up sequences per campaign or keyword theme

How it works

  1. 1

    Wire the sources

    Lead form extensions, landing pages and call tracking all feed one intake.

  2. 2

    Set validation rules

    Bad numbers and disposable emails get flagged before they waste an agent's dial.

  3. 3

    Segment the sequences

    A lead from a luxury keyword gets a different first message than a rental one.

  4. 4

    Report by keyword

    Monthly, you see cost per qualified lead per keyword, not just cost per click.

What changes for your business

  • Premium search leads worked while intent is hot
  • No data loss between the click and the CRM
  • Follow up matched to what the lead actually searched for
  • Budget decisions made on qualified leads, not clicks

Frequently asked questions

Does it support Google lead form extensions?

Yes, plus regular landing page forms and call extensions. Whatever the campaign uses, the intake catches it.

How does keyword level attribution help?

It shows which searches produce buyers versus browsers. Teams routinely discover that a third of their spend sits on keywords that never produced a qualified lead. That budget gets moved.

Can it feed conversions back to Google?

Yes. Qualified lead and closed deal events can be sent back as offline conversions, which teaches Google's bidding to find more of the right people.

What about invalid or junk submissions?

Validation runs before CRM entry. Junk gets quarantined for review instead of polluting your pipeline and your agents' patience.

Know exactly which keywords buy you buyers

Bring your Ads account numbers to a free audit. We will show you the leaks between click and conversation.

Book a free 45 minute audit ↗

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